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REP-12

Authorised representative & product compliance

Products such as toys, electricals and machinery need a named representative in the EU or UK. We provide one, check your technical documents and coordinate CE or UKCA testing.

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  • No obligation: nothing starts until you approve a written quote
  • You see the factory and its price
  • English-speaking team in Shenzhen

In short

Products made outside the EU and sold there often need an economic operator established in the EU, such as an authorised representative, named on the product or packaging. The same applies in Great Britain for UKCA products. CFS provides the authorised representative, reviews your technical documentation and declaration of conformity, and coordinates CE or UKCA testing where needed.

Who it's for

Is this for you?

  • Brands without a company in the EU or UK selling CE or UKCA-marked products
  • Sellers of toys, electrical and radio equipment, machinery or measuring equipment
  • Marketplace sellers asked for a responsible person's details on listings

What you receive

What you get from us

Authorised representative
A representative established in the EU or UK, appointed by written mandate
Labelling details
The representative's name and address for your product, packaging or documents
Document review
Checks of your technical file and declaration of conformity, with templates where needed
Testing and certification
CE and UKCA testing coordinated with accredited laboratories
Authority contact
Communication with market surveillance authorities on your behalf

How it works

The process, step by step

  1. 01

    Consultation

    We confirm which regulations apply to your products and markets.

  2. 02

    Documents

    You share your technical documentation and test reports.

  3. 03

    Agreement

    You sign the mandate appointing your representative.

  4. 04

    Label and sell

    You add the representative's details to products and listings.

Why you need someone in the EU or UK

EU market surveillance rules (Regulation 2019/1020) require many products sold in the EU to have an economic operator established there, who holds the declaration of conformity, can provide technical documentation to authorities and cooperates if a product is found unsafe. If you are a brand outside the EU without your own EU company, an authorised representative fills that role. Great Britain has similar requirements for UKCA-marked products.

The EU General Product Safety Regulation, in force since December 2024, extends the need for an EU-based responsible party to consumer products more widely. Marketplaces now display these details on listings and can remove products that lack them.

What your representative does

  • holds your declaration of conformity and technical documentation
  • provides documents to market surveillance authorities on request
  • cooperates on corrective action if a product is found unsafe
  • appears by name and address on your product, packaging or accompanying documents

Testing and documents, joined up with production

Because we work with your factory, we can plan testing into production: send pre-production samples to an accredited lab, check that test reports match the final product, and make sure labels and the declaration of conformity are correct before goods leave China.

How the service is delivered

CFS provides authorised representative and product compliance services with our specialist compliance partner, which acts as representative in the EU and UK. Your CFS account manager coordinates it with sourcing, testing and shipping.

Why CFS

Four promises in writing, from a team you can check.

We are registered in Shenzhen as Shenzhen Royal International Logistics Co., Ltd., code 91440300595694653B. Look us up the same way you'd check a supplier.

years in China
16
people on the ground
55
offices: Shenzhen, Changsha, Zhengzhou
3
  • No commissions from factories

    We take no commissions, rebates or fees from the factories we recommend. We work for you.

  • You see the factory and its price

    Every quote names the factory and shows its own price. Our fee is a separate line.

  • Balance after inspection

    The balance is usually paid only after the goods pass inspection, while the factory can still fix problems.

  • Nothing starts without your yes

    You approve a written quote before any work begins, and factories are paid only on your instruction.

From the factory floor

Add the representative's details to the packaging artwork before the factory prints it. Relabelling in Europe is slow and expensive.

Questions

Authorised representative & product compliance: common questions

Is this the same as the GPSR responsible person?

They are related. The EU General Product Safety Regulation requires an economic operator in the EU for consumer products sold there, and an authorised representative can fill that role for many products. We confirm the right arrangement for your product.

Which products need an authorised representative?

Common examples include toys, electrical and electronic equipment, radio equipment, machinery, measuring equipment and other products carrying CE or UKCA marking.

Can you arrange testing at the factory?

Yes. We coordinate samples from your factory to accredited laboratories, so test reports are ready before you ship.

Guides

Read before you order

The PFC Group

Part of a bigger team

CFS is part of the PFC Group. When your project needs more than sourcing, our sister businesses take it on, and your CFS contact coordinates the handover.

Related

Other services

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Tell us what you need made.

Send a short brief. We reply with next steps, the questions we need answered and an idea of cost.

No obligation. Nothing starts until you approve a written quote.

P.S. Not ready for a quote? Send one question on WhatsApp. Someone in our Shenzhen team will answer it, in English.

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